What you’ll learn:
Buyers are more informed and buying processes are more sophisticated than ever before. Rather than simply uncovering needs and matching products, the modern salesperson must redefine their buyers’ needs and provide added value. Today, the sellers themselves need to be the value to seal the deal. Develop true customer intimacy, and get your clients out of auto-pilot and into action.
This workshop covers the easiest - yes, easiest - part of the sales cycle. This workshop will show you how cultivating deeper relationships with your customers leads to inevitable closes. You will learn how to use your deeper understanding to steer conversations deftly into the direction you choose. Topics include:
- Differentiate yourself. Be the value.
- Leading masterful conversations
- Embracing objections
- Cognitive reframing - the 3Rs
After, you’ll be able to…
When you have completed this workshop, you will be able to connect to your customers at a deeper level. You will be able to master the questioning process and uncover not only the customer’s challenges, but, importantly, the source of their problems. You will be able to embrace objections and masterly navigate negotiations towards success.
Remember that this workshop forms part of our Sales Skills Master Suite, which consists of more insightful and impactful workshops to help you master sales.