Employers and Manufacturers Association (EMA) Northern - Key Account Management - Earn repeat sales

Key Account Management - Earn repeat sales

Maximise the potential of your core clients


Book two or more of your team to attend the same course on the same day and save!​

  First Booking Subsequent Bookings Example Booking for Two
Member (Early Bird) $990.00 $810.00 $1800.00 (saving $180.00)
Member (Standard) $1160.00 $810.00 $1970.00 (saving $350.00)

Terms and conditions apply, find out more here.

Who’s this course for?
Advanced: Analyse, Create and Evaluate​

If you are an account manager and want to work more strategically to maximise the potential of your client relationships, this is the course for you.

What you’ll learn:

How do you get the most out of your key account relationships at the moment? Are you being proactive or reactive? This two-day course will show you how to plan and execute clear strategies for maximising the return you get from your key accounts.

You’ll be given tools and insight into effective key account management, including how to analyse relationships, get closer to your customers and build key account plans. With the emphasis on practical learning, you’ll be encouraged to implement what you have learnt as soon as you get back into the office.

After, you’ll be able to…

  • ​​Understand the total process of key account management 
  • Increase your ability and confidence in managing your key accounts
  • Communicate more effectively with the different behaviour styles
  • Deepen your understanding of your customer’s business in the short, medium and long term Á Secure stronger business relationships that add value 
  • Be seen as a business partner in your key accounts
  • Identify individual roles in the buying process and know how and when to adapt
  • Take a more proactive and strategic approach to growing your key accounts 

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